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There are many different social media sites that you can access online, but one of the reasons Instagram is so popular is because it uses pictures. It’s quick and easy to scroll through the feed and find out what people are doing or to become aware of a new product or service. The site offers instant gratification because you don’t have to spend time reading posts (unless you want to).

Instagram appeals to both businesses and individuals alike because it is easy to use and there are lots of people to connect to. If you’re a business (or potentially even an individual) that needs help posting to Instagram, you might be wondering how to share an Instagram account with someone.

Benefits of Sharing an Account

If you are a business, sharing an Instagram is incredibly beneficial. It gives your marketing team the ability to upload campaigns and other information no matter where they are located. If one person is in the office while another is on the road, either one can make sure your Instagram page has the necessary information to attract and retain customers by keeping them informed about what you have to offer.

In addition, if you are wondering how to share an Instagram account with someone and asking about the benefits, your team will also be able to answer or delete comments that are posted on the site. Since there are only so many hours in a day, you can’t be expected to take these tasks on by yourself, so share the load with your employees.

Businesses aren’t the only ones to benefit from sharing Instagram accounts. Couples can as well. With two or more people having access to an Instagram account, either one of you can post pictures of the kids, pets or other exciting adventures so that friends and family can see what you’ve got going on.

No matter the reason why you want multiple people posting to your account, you’ll need to know how to share an Instagram account with someone.

How to Share an Instagram Account with Someone

You might think that to share your Instagram page all you need to do is give them your login and password. While this will allow them to post and interact with people on your account, it will also raise suspicions when people log in on different devices from different locations. It could result in your account getting shut down.

To ensure your Instagram page stays intact, here are the steps you’ll need to take when wondering how to share an Instagram account with someone:

Step 1: Create a Business Account

The first thing you’ll need to do when asking how to share an Instagram account with someone is to turn it into a business account. This is incredibly quick and easy, and it will give you some additional bonuses, including the ability to track marketing campaign performances with Instagram Insights, the ability to create ads, and the ability to create shoppable posts, among others.

To create a business account, here’s what you’ll do:

1. Open your profile and click on the three horizontal lines in the upper right-hand corner
2. Look for and click on “Settings”
3. Click on “Account”

switch account type - how to share an instagram account with someone

4. Click on “Switch to Professional Account”, then click “Continue”
5. Choose a category that best fits your business, then click “Done”
6. Confirm your choice by clicking “OK”

switch to a professional account - how to share an instagram account with someone

If you want, you can then go through and add your contact information, but you don’t have to do this if you don’t want to.

Step 2: Link Your Instagram to Your Facebook Account

After you have created a business account on Instagram, you then need to link it to your Facebook Page. You should get this option after you add (or don’t add) your contact information. If you don’t, here are the steps you’ll need to take:

1. Go to your profile page, which is accomplished by clicking on your picture
2. Click on the three horizontal lines located in the upper right-hand corner of the screen

go to your profile picture and then click on the three lines - share an instagram account with someone

3. Go to Settings
4. Click on Account

share an instagram account with someone - under settings click account

5. Click on “Sharing to Other Apps”, and look for the “Facebook” option

share an instagram account with someone - sharing to other apps and select facebook

6. Type in your login information for Facebook
7. Click on “Start Sharing with Facebook”
8. Confirm that you want to connect the accounts by clicking “Yes”, Finish Setup

how to share an instagram account with someone - start sharing facebook

Step 3: Edit Page Roles

Most businesses want to have their Instagram page connected to your Facebook page because it makes it easier and faster to post content. If you are wondering how to share an Instagram account with someone, you have to have it connected to Facebook.

After you have linked the two accounts together, to give people access and determine their roles when posting, you’ll follow the steps below:

1. Open the Business Manager Settings
2. Find the “People” section

how to share an instagram account with someone - click on business settings

3. From here, you will add the people you want to give Instagram access to, or you can click on the “Add New People” to give them access
4. Click on “Add Assets”

how to share an instagram account with someone - add contacts

5. Choose from “Pages,” “Product Catalogs” or “Ad Accounts” and select the role you would like the new people to perform
6. Click “Save Changes” after you have made your determinations

when you are done under assign assets click on save changes

The Different Roles

When asking how to share an Instagram account with someone, there are several different roles you can choose from, including the following:

Page Admin

If you assign someone as a Page Admin, they’ll be able to respond to or deleting comments on the page and edit account details, including assigning page roles.

Page Moderator

As a moderator, a person will have the ability to view Instagram insights and respond to comments.

Page Analyst

If you give a person permission to be a Page Analyst, they’ll be able to see which admin created a specific post or responded to a comment, as well as view insights.

Page Editor

As a Page Editor, a person will be able to respond to or delete Instagram comments and edit account details.

Knowing which role to assign to an individual will depend on how much access you want them to have to your account. Remember, this is all done through the Facebook manager, so they’ll have access to both your Facebook and Instagram business accounts.

Find More Instagram Tips

How to Share an Instagram Account with Someone: Use an Account Manager

Giving employees permission to access your Instagram business account and your Facebook Page can be incredibly beneficial. You can assign their roles through Facebook, but there’s also another way to give them access to your accounts: Use an account manager.

You have several different options to choose from when it comes to account managers, including sites such as Hootsuite and Buffer.

What makes these convenient is that they allow people to schedule posts that will be uploaded to your Instagram account. When using one of these account managers, you can still have people log directly into your Instagram account to respond to comments, as well as have someone working on and scheduling posts without getting into trouble and potentially having your account shut down.

Here are the steps to add your Instagram to Hootsuite:

Step 1: Sign up for a Hootsuite Account

When it comes to wondering how to share an Instagram account with someone using an account manager, particularly Hootsuite, the first thing you’ll need to do is sign up for an account. Go to this page and type in the appropriate information.

Sign up for a Hootsuite Account - how to share an instagram account with someone

Step 2: Manage Your Team and Account

While you’re in Hootsuite, you’ll need to go to “My Profile” and click on it. Then, look for “Manage accounts and teams.”

Manage Your Team and Account - hootsuite

Step 3: Click on “+ Private Account”

From the list of options, click on “+ Private Account.” If you are a plan member classified as Team, Business or Enterprise, you’ll want to select “Manage,” which is located near your organization’s name, and then click on “Add a social network.”

Click on Private Account - how to share an instagram account with someone

Step 4: Choose “Instagram” and then “Instagram Business”

From the list of choices, you’ll want to click on “Instagram” and then “Instagram Business.”

Choose Instagram and then Instagram Business - how to share an instagram account with someone

Step 5: Log in to Your Facebook Account

To be able to add your Instagram account to Hootsuite, you’ll need to log in to your Facebook account. Insert your username and password, then click the “Log in to Facebook” button on the bottom of the page.

Log in to Your Facebook Account - how to share an instagram account with someone

Step 6: Add Your Instagram Business Profile

After logging into Facebook, you will then see a list of the different Instagram accounts associated with that page. Click the “Add” button beside each profile to add it to Hootsuite.

Add Your Instagram Business Profile - how to share an instagram account with someone

Step 7: Click on “Done”

Once you have added your Instagram account to Hootsuite, you will then click “Done.”

Step 8: Give People the Hootsuite Login

When asking how to share an Instagram account with someone, after you have added your account to Hootsuite, you can then give people the login credentials so that they can get into Hootsuite and create posts.

Give People access to your Hootsuite credentials

Here are the steps to add your Instagram to Buffer:

Step 1: Set up a Buffer Account

If you’re thinking about using Buffer as your account manager and are wondering how to share an Instagram account with someone, the first thing you’ll need to do is create a Buffer account.

Go to this page and input the required information.

Step 2: Open the Account Menu

In the right-hand corner of the Buffer page, you will see your profile avatar. Click on that, which will then open a drop-down menu. From the list of choices, click on Account.

Step 3: Choose Channels

After you click on Account, this will bring up another menu of options, and you’ll want to click on Channels, which will be located on the left-hand side of the screen.

Step 4: Choose Instagram

A list of new options will appear, and you’ll want to click on Instagram to add your account.

Step 5: “Authenticate with Facebook”

To add Instagram to Buffer, you’ll need to click on the “Authenticate with Facebook” option, which will prompt you to enter your username and password. After adding your login information, click on Continue.

Step 6: Give Buffer Authorization

To give Buffer authorization, you’ll click on the “Continue as [name]” option, and then “OK.”

Step 7: Add Your Instagram Account

After you have completed the steps listed above, you’ll then be able to choose your Instagram channel, and then you’ll want to press “Add to Buffer.”

Step 8: Share Your Buffer Login with Others

Once you have added your Instagram account to Buffer, you can then share the login information with others so that they can start creating and scheduling posts.

Step-by-step guide: How to Hide Hashtags on Instagram

Make Posting as Easy as Possible

If you’re a business, then having multiple social media accounts is in your best interest. Not only is social media a great place to connect with customers, but you can also create posts to inform them about your products and services.

As your business grows, you may find that you no longer have time to post to your social media accounts, including Instagram. You may decide to turn that task over to your marketing department, which will leave you wondering how to share an Instagram account with someone.

There are several different ways to do this. If you are using Facebook, here are the steps to give someone permission to post to Instagram:

  • Step 1: Create a Business Account
  • Step 2: Link Your Instagram to Your Facebook Account
  • Step 3: Edit Page Roles

You can also use an account manager, and if you want to use Hootsuite, here’s how to share your account with others:

  • Step 1: Sign up for a Hootsuite Account
  • Step 2: Manage Your Team and Account
  • Step 3: Click on “+ Private Account”
  • Step 4: Choose “Instagram” and then “Instagram Business”
  • Step 5: Log in to Your Facebook Account
  • Step 6: Add Your Instagram Business Profile
  • Step 7: Click on “Done”
  • Step 8: Give Individuals the Hootsuite Login

If you decide to use Buffer to share your account, these are the steps you’ll follow:

  • Step 1: Set up a Buffer Account
  • Step 2: Open the Account Menu
  • Step 3: Choose Channels
  • Step 4: Choose Instagram
  • Step 5: “Authenticate with Facebook”
  • Step 6: Give Buffer Authorization
  • Step 7: Add Your Instagram Account
  • Step 8: Share Your Buffer Login with Others

The above article may contain affiliate links, which help support Clever Sequence

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