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Why Is Toptal Becoming The Leading Freelance Platform in 2021?

Why Is Toptal Becoming The Leading Freelance Platform in 2021?

Technically, hiring freelance developers has never been an easy task. The number of freelance platforms like Upwork keep growing faster.

However, challenges associated with finding, testing, and selecting genuinely excellent candidates are also growing. The bigger the market, the bigger the risk.

With more candidates to choose from, checking references and filtering each candidate can be problematic. That’s why today we’re going to be sifting through a headhunting platform that’s giving a lot to talk about; Toptal.

Whether you run a solid startup, a big company, or just work as a freelancer, there’s a slim chance to work for this platform.

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What Is Toptal? (And Why You Should Explore This Top Freelance Site)

The Toptal platform is a freelance network like Upwork and Fiverr, created for freelance designers, developers, and finance specialists. 

This network connects that talent with some of the biggest and exclusive companies around the world, hiring only 3% of the top talent, as they say.


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Toptal was designed to assist successful and growing companies from assessing candidate qualifications to developing team progress, from budgeting to providing advice, to choosing the best professionals.

Applicants must go through a series of interviews and technical tests. Toptal finds matches between developers and designers for a project’s specific demand. 

The companies work directly with the Toptal experts, instead of going through intermediaries who can obstruct and delay the process.

For companies, after defining what type of freelance professional they need, Toptal will match them with someone usually within a day. If they don’t find a match for them right away, they’ll send them a status report and continue to search for someone who matches their request. 

Then, when a company approves the freelancer they’ve matched them with, they will be ready to start working immediately.

In short, companies enjoy many stable functionalities, commitment, and financial value. A valid feature in case you need a reliable top talent screening tool.

Will Toptal Grow As A Leading Freelance Platform in 2021?

The Toptal platform isn’t for everyone. It has a strict evaluation system. But passing the admission process gives access to projects uploaded by ranked customers. There are no lame paid jobs for freelancers on this platform.

Besides this, Users that pass the tests will immediately be part of Toptal’s community, which offers access to meetups and seminars. 

Toptal has an advanced platform to hire the best trained independent developers and designers.

They provide elite quality, reliability, and incredible superior service. 

This Freelancing Network popularity rose when they partnered with Skillbridged, the Virtual Business Talent Network.

Nevertheless, sometimes, clients and companies feel unhappy with the service. That’s why the platform offers a refund for companies that decide to take their search for freelancers in other platforms like Upwork.

If freelancers do not meet the hiring company’s expectations, Toptal will pay for the company’s service. Additionally, the platform offers a 2-week free trial for hiring companies. These companies will only pay the service if they feel satisfied with it.

Within this order of ideas, Toptal has done great business in Silicon Valley, New York, London, Germany, Japan, Switzerland, and many other countries.

Toptal freelancers have a well-recognized customer base. We can mention AirBnB, Shopify, Zendesk, among others. Besides, large corporations such as Pfizer, Gucci, Bridgestone, Motorola, HP have given excellent reviews about Toptal’s service.

Leading-brands-working-with-Toptal freelance

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toptal interview process (And How To Become Part Of The 3% Of The Top Talent)?

To get a freelancer position at Toptal, you have to submit your profile to the platform. The Toptal interview process works like this:

toptal screening process

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  • Online interview to test Freelancers’ English skills.
  • Link to an external platform called Codility.
  • Schedule a live-coding interview session.
  • Handle a project assignment in 2 weeks deadline.
  • Become a member of Toptal platform (If you pass the intensive test)

The requirements for working with Toptal may vary. It all depends on the position the candidate is applying for. The platform makes the hiring process simple, but the test for freelancers is extremely strict.

In addition to being a cost-effective hiring freelance network like Upwork, it should be noted that the sliced freelancer must be very clear about the free trial.

Job Pricing


  • Hourly: $60-$95+/hour
  • Part-time: $1,000-$1,600+/week
  • Full-time: $2,000-$3,200+/week


  • Hourly: $70-$150+/hour
  • Part-time: $1,200-$2,600+/week
  • Full-time: $2,400-$5,200+/week


  • Hourly: $125-$200+/hour
  • Part-time: $2,000-$3,200+/week
  • Full-time: $4,000-$6,400+/week

Project Manager:

  • Hourly: $80-$150+/hour
  • Part-time: $1,300-$2,600+/week
  • Full-time: $2,600-$5,200+/week

Product Manager:

  • Hourly: $90-$180+/hour
  • Part-time: $1500-$2800+/week
  • Full-time: $3000-$5600+/week
leverage world class talent

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Toptal begins billing their customers every two weeks so that customers have the opportunity to review what they are being charged. Toptal works with credit cards, bank transfers, Paypal, and ACH (Automated Clearing House).

In contrast to companies, freelancers can terminate the contract, which allows 14 days for the contracting company to read the comments and leave a feedback. 

Toptal has a double-blind system, which means that the feedback will not be visible until both parties provide it to each other.

How Is Customer Support In Toptal?

The Toptal Customer Service representatives are in charge of serving potential customers by answering questions about products and services; suggesting information about the best freelancers and prices. 

They process orders, prepare correspondence, and meet customer needs to ensure customer satisfaction. How can you contact this service team?

  • You must go to Toptal’s official website and complete the form presented by the platform. When the customer fills it out, one of the representatives will contact back as soon as possible. 
  • If the client wishes immediate assistance, he/she can contact the sales line via telephone. If the case is not urgent, then the customer can send an email to the customer service.

These are the only official means of communication between the customer and the platform.

How Is The Payment System at Toptal?

Toptal demands a $500 down payment as soon as the company hires a freelancer. If by chance, the company does not want to continue with the process, then the platform makes a refund of the full amount.

On top of that, employers pay freelancers when they are satisfied with the final job. These fees range from $60 per hour to almost $7,000 per week.

Hourly pricing for independent hourly services ranges from $60 to $180 +/hour. Rates depend on the types of services provided, including web development, design, finance, product management, and project management.

Interested users may also choose to hire part-time freelancers with rates ranging from $1,000 to $3,200 +/week.

It should be noted that the customer does not know the actual rate that the freelancer demands. Similarly, the contracted does not know the freelance does not know the actual rate of Toptal, which is charging Toptal to the customer.

In fact, many subcontracting agreements establish a strict prohibition contract, so that freelancers do not reveal their actual fees to final customers.

Freelancers set their own rates at Toptal. The company will be in charge of locating the employee who adapts to the expectations and economic availability of the company.

It’s also important to keep in mind that at Toptal you don’t have to spend a lot of time looking for customers, billing customers, etc. — All things that are part of being an independent freelancer but are not billable.

Final Thoughts About Toptal (An Honest Conclusion)

It is extremely interesting the way in which freelance platforms like Upwork is perfect for independent work has grown.

Toptal is a great opportunity for those designers and developers who are prepared and encouraged to try to be part of the 3% of the total number of applicants who yearn to work freelance on the platform.

Being admitted is difficult, but finding a top-notch talent is part of Toptal’s job, which gives it the advantage of being a platform with a certain exclusivity, capable of providing you with a valuable experience that will increase the value of your company or CV. 

These are a few of the advantages that Toptal offers to Freelancers/Companies:

  • 100% remote job, first-world salary, very high-level company/ No need to hire full-time presencial workers.
  • A very competitive salary/ Payment assures top talented freelancers.
  • Freelancers can attend a maximum of three conferences a year for free/ Clients enjoy a free trial welcome.
  • Freelancers get their money back from their English classes, laptop purchase, and other work-related expenses/ If Customers don’t feel satisfied, they don’t lose money.
  • Freelancers work with very talented developers in an impressive and very productive environment.

The only disadvantage for some remote workers would be the difficulty of entering the platform. 

Toptal can be considered an elite world leader, highly recommended for a large community of remote workers. This platform has been rigorous in selecting each member of your community. 

Do you think you are part of the top 3% of the world’s freelancers?

If you are ready and want to face a real challenge in a freelance platform like Upwork, Toptal is waiting for you!

This is not sponsored content.